Three mountain bikers on the red trail at Castlewellan Forest Park near the Mourne Mountains

Hire vs Buy

It’s shiny and new and you want it. The question is which body part are you going to sell to buy it?  

We have all been there, I am “there” pretty much every evening as I scour the internet for that perfect bike, the problem is will it be a downhill bike? A gravel bike? A mountain bike? An Ebike? So much choice and so little money. arrgghhhhhhhh.  

As a consumer nation we are obsessed with ownership. Why? Its obvious really, a never-ending bombardment of clever marketing, there is nothing wrong with owning things, obviously, but is it the best choice?  

Lets say you had £250k and you wanted to buy a Bentley or Ferrari, what’s it worth once you drive it off the forecourt? £125K maybe, even less once that person in the car park dings it with their door or your better half scuffs the wheels. What though if you took that £250k brought a house rented it out and used that money to lease your dream car? You would have an appreciating asset.  

What if we apply that to your dream bike? Take our Cube Stereo Hybrid 140 HPC retailing at £4800, what if you kept that money in your account and rented a bike when you wanted one, how would that affect your bank balance? We have done a little comparative for a years ownership and a years hire.  

Three mountain bikers on the red trail at Castlewellan Forest Park near the Mourne Mountains

So how often are you riding? How long till you want the latest version? FYI there is a nice one coming out next year 😉  

Based on the above which feels very conservative in terms of running costs, we reckon you 80 times hire to get your money back is low, once you have used that bike 80 times and you have washed it 80 times, had it serviced, transported it about… it going to be more than 80 times to see your money back.  

Imagine if you only get out once a month, that bike is a very bad investment, what if you get out less than that?  

Why rent though? Well we are biased but never having to worry if your bike is trail ready, never having additional costs because you have broke something, never having to wash the bike, never spending hours trying to fix that annoying squeak or tightening those spokes.  

Our very own bike mechanic Marcin spends many hours making sure all the bikes are in top condition, being a bike enthusiast himself you will find that not only do the bikes look good but they run like new.  


Two mountain bikers descending a rocky step on the Rostrevor Red trail in Kilbroney Forest Park near the Mourne Mountains

Be A Hero

There is more good news as well as technically you should wear a cape every time you hire a bike.  

We have all seen abandoned bikes dumped in canals, the environmental impact of people buying bikes they don’t use has to be factored in to the choices we make, surely it makes sense for 1 bike to be hired 100 times then 100 people go out and buy bikes.  

What a great to minimise your impact on the environment, less materials, less shipping, less landfill, less time having to earn money and more time riding a bike!  

Which one bike are you going to buy or how many different bikes are you going to hire?   

Come and see us…

Visit us at Castlewellan to rent a Cube 140 HPC or Rostrevor to Rent our Cube Two15 SL downhill bike or Newcastle for our Cube Reaction Performance and use the code iamhiring to get 10% off.